A Funny Little Story About a Seriously Big Mistake

In September of 1997, I was in graduate school at NYU. I was living in Queens, NY sleeping on a twin bed in my brother’s living room. He was in Law school at St. Johns. My father had help me to get admitted into graduate school. I felt like a fraud. I studied harder than I’d ever studied before.

3 Powerful Reasons Why Some Smart Executives Hate Social Media

My brother calls Twitter “The Tweeter machine.” He’s 42. He’s educated. Over educated, one could argue. He’s a lawyer. He passed the bar exam. He’s a partner in his law firm. He says “Tweeter Machine” in jest. Because I enjoy it.

But – there doth be some truth behind those lies.

He picks fun at himself before I can pick at him. Such a lame thing for an older brother to do. That’s the tool of the younger sibling. But I digress.

Chris Dessi on unemployment

The No. 1 Thing You Need to Do Right Now If You’re Unemployed

I have lots of experience being out of work. It happened to me three times in a two-year span. Five times total throughout my career. I’m only 40, so that’s a pretty impressive streak.

Also – I split up a business partnership. I didn’t read the fine print of our contract. I battled my partner for almost a year. I made almost no money.

4 Simple Ways to Control Your Career Destiny

When I first learned about social media I was so excited I bought FacebookShouldHireMe.com. I wanted to get Facebook’s attention. It didn’t work. Whatever. But other people took notice. I got coverage in Fortune Magazine.

That attention helped me get my first job in social media at Buddy Media. After that experience my personal blog evolved. It became my main marketing tool for business. The content I created insulated my personal brand. It kind of happened by accident.

Gary Vaynerchuk

5 of The Most Inspiring Keynotes You Need to Watch Now

Inspiring, sometimes touching, and always thought provoking – a good keynote is timeless. A bad one, can destroy your event, suck the life out of the room, and make you want to vomit. I believe in the power of the spoken word. I also believe that each of these men are masters at their craft. Here are 5 of the best public speakers I’ve ever heard utter a word.


15 Tips for Introverts Networking That Will Blow Your Mind

15 Simple Tips For Introverts Networking That Will Blow Your Mind

Three years ago I launched the first Westchester Digital Summit. Last month Forbes magazine called us one of the “Conferences That Will Keep You Ahead of Marketing Trends This Year.” We’ve hosted over 1000 executives in that time.

I’m an extrovert, and I understand the power of networking. What hurts me is to see introverts not capitalize on the opportunity of an event like the summit. So here are 15 practical tips you can use the next time you’re at an event. I hope you join us at this year’s summit and test them out.

Chris Dessi Writing

2 Powerful Tools That Will Make You a Better Writer Immediately

Yesterday James Altucher wrote a great post, titled “The One Score That Can Improve Your Writing with a Single Click”

In the post James notes one important fact.

The F-K Score of your writing sometimes dictates it’s success. He notes:

“The Flesch-Kincaid Score was calculated to determine at what grade level you are writing for. If your score is 10, you are writing for a 10th grade level. If your score is 12 you are writing at a 12th grade level. And so on.”
James also notes that great works of literature, score low on the F-K Score. “Heart of Darkness” scored 6th grade reading level. Hemingway’s “Old Man and the Sea” scored a 4th grade reading level.


Woman Claims “Best Sex Ever” With a Tree. Is It a Hoax?

Emma McCabe, claims she’s fallen in love with a tree. Oh boy. The woman who’s been unlucky in love has stated the being with the tree, who she’s named Tim – is the “best sex ever.” I’m not here to comment on whether this woman is ill with dendrophilia (where a person is sexually attracted to a tree) or not. What I find intriguing is to see if this story may be a hoax. If so, why would this woman do something like that?


15 Crazy Facts About Social Media That Will Blow Your Mind

A Pew Internet survey conducted in 2014 revealed that 74% of online adults were using social networking sites. Not since the invention of the printing press has the human race seen technology that has altered the way we communicate so drastically. It’s staggering.

Not only are we visiting social media sites, we’re visiting them often. Demographics vary, but it’s safe to say that social media is no longer a shiny new toy. But what do we know about social media other than it’s part of our daily lives and helps to keep us to connected with friends and family?


21 of the Most Valuable Linkedin Tips You’ll See This Year

Linkedin is powerful. Linkedin is also where modern business people spend lots of time. If you’re reading this you already understand that. Sadly, some of you don’t know how to use the Linkedin machine. Here are 21 tips that will help you be more normal on Linkedin. You’re welcome.

Chris Dessi on Meerkat

What Happens When Meerkat and Live Television Collide?

Yesterday I walked onto the set at Fox, logged into my Twitter account, and launched the hottest new APP launch since Twitter. It’s called Meerkat. It’s a pretty simple concept: Log into Meerkat via your Twitter account and stream live video to your followers.But, simple is hard. Simple is game-changing.

Social Media is “Happening” to Your Brand (Whether You Like It or Not)

About 5 years ago I met with luxury watch manufacturer, Breitling. I love this brand, and have owned a Breitling watch for 14 years. I wear it daily.

I approached the company with the idea that if I could speak to the decision makers I would most certainly convince them that if it were done properly, they could leverage the awesome power of social media to change the game of selling luxury watches.

The Power of Reputation

A few years ago something happened that blew my mind that I think is worth talking about again here.

First let me start by saying this – I think Brian Solis is brilliant. Not that out of reach brilliance reserved for the Einsteins of the world, but real, everyday, brilliance. Brian has the uncanny ability to break down ideas into easily digestible bits, and present them in such a way that you smack your forehead and say to yourself:

10 Questions to Guide Your Social Media Strategy

Social media strategy can be linked to many things in your company – PR, Print, TV etc. If you have anything to do with social media in your organization, I want you to sit down, turn off your computer and ask yourself a few questions about your business.

Houlihan Lawrence Listing

5 Social Media Tips for Real Estate Brokers

I’m blessed to live in a great town called Chappaqua, New York. We’re about 50 minutes north of New York city by train. Our school district is excellent, the people are phenomenal, the stores are outstanding and the local restaurants are top notch. That’s why I feel obligated to offer some unsolicited advice to the local Real Estate community.


7 Steps to Twitter Success for Small Business

Social media has changed the way people are doing business around the world. Ever evolving and largely free to get started, it can greatly impact small businesses. Sometimes allowing companies to leapfrog competition if done correctly. Twitter in particular is word of mouth on steroids. So here are your 7 steps to success for small […]


4 Ways to Persuade Your Boss to Focus on Social Media

I once heard my friend Gary Vaynerchuk answer the question: What’s the ROI of social media? His response was partially dismissive, mostly true, and certainly brought down the house. He replied with a fervent What’s the ROI of putting on your pants? I love that response, but I also understand why your boss may cringe […]

Silverback at Fortina

What a Year for Silverback Social

What a Year. A look back at 2014 for the Silverback Social team – Westchester Digital Summit, Baltimore Digital Summit, & clients like Legendary Pictures.

69 Day Giving Challenge – Day 25

I feel silly posting another gift that happened while getting coffee – I think this may be my 5th or 6th gift that’s happened in a Starbucks or a Dunkin Donuts.  I guess it’s apparent that I enjoy my daily jolt of caffeine. America, and Chris Dessi run on Dunkin Donuts. So this morning was […]

Silverback at Fortina

69 Day Giving Challenge – Day 24

Last night was fantastic.  We had our annual Silverback Social Holiday Party.  It was doubly special because we had it at my favorite restaurant Fortina Pizza. I’m a simple man. They have simple fare. Pizze. Yum. Good friends, great colleagues, and pizza.  I’m not even sure if I can say I gave this gift to […]