social media
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6 Reasons Why Banjo is the Most Powerful APP In the World Right Now
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In 20012 I spoke at Social Week Gives Back by the Pivot Conference. During that week I was first introduced to an APP called Banjo. They sponsored the event. Since then I’ve enjoyed tinkering with the APP, but recently there have been some dramatic changes. Last week I went on Fox News to discuss Banjo…
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3 Powerful Reasons Why Some Smart Executives Hate Social Media
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My brother calls Twitter “The Tweeter machine.” He’s 42. He’s educated. Over educated, one could argue. He’s a lawyer. He passed the bar exam. He’s a partner in his law firm. He says “Tweeter Machine” in jest. Because I enjoy it. But – there doth be some truth behind those lies. He picks fun at…
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15 Crazy Facts About Social Media That Will Blow Your Mind
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A Pew Internet survey conducted in 2014 revealed that 74% of online adults were using social networking sites. Not since the invention of the printing press has the human race seen technology that has altered the way we communicate so drastically. It’s staggering. Not only are we visiting social media sites, we’re visiting them often.…
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What Happens When Meerkat and Live Television Collide?
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Yesterday I walked onto the set at Fox, logged into my Twitter account, and launched the hottest new APP launch since Twitter. It’s called Meerkat. It’s a pretty simple concept: Log into Meerkat via your Twitter account and stream live video to your followers.But, simple is hard. Simple is game-changing.
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Social Media is “Happening” to Your Brand (Whether You Like It or Not)
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About 5 years ago I met with luxury watch manufacturer, Breitling. I love this brand, and have owned a Breitling watch for 14 years. I wear it daily. I approached the company with the idea that if I could speak to the decision makers I would most certainly convince them that if it were done…
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5 Social Media Tips for Real Estate Brokers
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I’m blessed to live in a great town called Chappaqua, New York. We’re about 50 minutes north of New York city by train. Our school district is excellent, the people are phenomenal, the stores are outstanding and the local restaurants are top notch. That’s why I feel obligated to offer some unsolicited advice to the…
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4 Ways to Persuade Your Boss to Focus on Social Media
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I once heard my friend Gary Vaynerchuk answer the question: What’s the ROI of social media? His response was partially dismissive, mostly true, and certainly brought down the house. He replied with a fervent What’s the ROI of putting on…
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Social Media is Still a Shiny New Toy
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The gap is getting wider. I see it everywhere. There are smart people, with big degrees, that work at great companies that make very good livings who don’t have the first clue about social media. They think it’s a choice. They’re not on Twitter, they don’t use Linkedin, and God forbid if they were ever…