The Most Impactful Thing You Can Do Right Now To Motivate Yourself

When it comes to motivation, there are many different strategies and tactics that one can use to try and boost their drive and energy. But what is the most impactful thing you can do today to be more motivated?

The answer is simple: set a goal.

Having a clear and specific goal to work towards can be incredibly motivating. When you have a goal, you have something to work towards, something to focus on, and something to strive for.

Goals give you a sense of purpose and direction, and this can be incredibly motivating.

But it’s not just about setting any goal, it’s about setting the right goal. A goal should be specific, measurable, attainable, relevant, and time-bound (SMART). A SMART goal gives you a clear target to aim for and helps you to stay focused and on track.

Here’s an example of a SMART goal: “I will increase my sales by 20% in the next three months by reaching out to 10 new clients per week and delivering at least one proposal every two weeks.” This goal is specific, measurable, attainable, relevant and time-bound.

Once you have a goal set, it’s important to break it down into smaller, actionable steps. These steps will help you to stay focused and motivated as you work towards your goal.

Another important thing to do is to track your progress. Keeping a log or a journal of your progress will help you to stay motivated and on track. It will also give you a sense of accomplishment as you see how far you’ve come.

Setting a SMART goal and breaking it down into actionable steps, and tracking your progress is the most impactful thing you can do today to be more motivated. Having a clear and specific goal to work towards, gives you a sense of purpose and direction, and this can be incredibly motivating.

Remember, motivation is not something that just happens, it’s something that you actively create.

Who’s the Coach?

I’m Chris Dessi.

Tech entrepreneur. Author. Talking head.
But before any of that—I’m a builder.

I’ve spent the last 20+ years helping companies grow:
From dot-com chaos to SaaS scale-ups to AI-powered everything.
I’ve sold software across continents. Closed $32M in deals using AI.
Built and exited businesses. Bombed a few too. All of it made me sharper.

Today, I run Torque AI, a marketing automation platform built for the 99%.
Small business owners. Solopreneurs. Operators with too much to do and not enough support.
We give them AI superpowers—without the hype, the jargon, or the BS.

I’m also the founder of AI Summit NYC, where real business owners come to learn how to actually use AI to drive revenue.

When I’m not building, I’m writing books, speaking on national TV, and coaching execs through reinvention—with a baseball bat in one hand and a meditation app in the other.

I believe reinvention is our greatest asset.
I believe AI isn’t the threat—it’s the test.
And I believe if you’re not adapting, you’re eroding.

Let’s build something that matters.

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