Facebook Fan Pages: Why It’s Important For Fans to “Like” Your Brand

A Facebook fan page can be one of, if not the most important extension of your brand in the social media ecosystem. Facebook now has over 500 million people using it’s service. The reality of that number means that Facebook has created it’s own Internet within in the Internet. Some people log into their account in the morning, and keep that Facebook window open aChris Dessi look up Interactivell day.

Social Media: A Funny Little Story

This past Thanksgiving weekend was awesome. I was able to spend quality time with my daughter, hang with the rest of my family, and get things done around the house that I knew wouldn’t happen if I didn’t complete them this particular weekend (Christmas decorations aren’t as fun to put up as they can be to look at). Friday afternoon we were spent. We’d hosted Thanksgiving, and were still in recovery mode. As the evening came upon us: for the first time in a very long while my wife and I were momentarily at a loss for what to do. We decided to venture out to the local Borders store. As per usual I drifted into the business section. As a point of curiosity lately I like to spot any titles of “Crush It” by Gary Vaynerchuk while I’m in a book store. It still gives me a thrill that I know Gary personally, and his book is performing so well. And as per usual when my eyes start to tire after only reading the just in-fold of a few titles, I start to write down titles that interest me in my blackberry and commit to purchasing the audio book for my commute. As I write this, I’m on the train (probably the most productive 2 hrs of my day). While doing this with a new title, I overheard a conversation:

5 Killer Steps to Success in Social Media

Hey Brands: here’s a gift from me to you:gift Everything has changed!

If you have a business today, you must be engaged in social media, period. The barrier to entry is low, the engagement is swift, and the results can change your business for the better (if done properly).

Follow these 5 tips on how to engage in social media and you’ll be off to the races

5 Surprising Ways Social Media Can Make You a Better Person

5 Surprising Ways Social Media Can Make You a Better Person

’ve been blogging for a few years now. Initially I started blogging while I was working at Performance Based Ad Network Azoogle (Epic Ads). Back then my posts revolved solely around which offers I felt were performing best on the network. I was finding my voice and only updating once in a blue moon. Now that I’m immersed in Social Media, I find that I cover topics effecting the social media ecosystem most often. However, I do offer personal information on my blog posts: See “Open Letter to My Wife”, or “Open Letter to Papa”. These posts were cathartic, and have added a layer to my blog I never expected to be there. Blogging has helped me in business, and my personal life as well. It’s become a personal journal. I’ve chronicled my journey through unemployment, exhilarating moments with family, interesting friends, business decisions and tid-bits of entertainment.