6 Steps to Writing a Powerful Mission Statement
the key to writing a strong mission statement is to be clear, concise, and inspiring. It should capture the essence of what the organization is all about and provide a sense of purpose and direction for those who are involved.Read More
In Business, Hugs Matter. Seriously.
I love to hug. Really, I do. I’m pretty good at it too- at least my daughters seem to think so. I thought I was up there in “hugger ranking” until last week when I met a special guy named Martin Rubin.
Marty Rubin of Spectramedia
Marty Rubin of Spectremedia
I met Marty at an event where I was invited to speak. I was there to speak about social media to the good folks at the New Jersey Bank Marketing Association. My good friend Scott Agnoli, VP of Marketing with Investors Bank had invited me, and requested that I help educate the people in the audience, but I was the one who walked away with the biggest lesson. Let me explain:Read More