Day: October 15, 2014

Success is Taken, Not Given

A little over 2 years ago I launched Silverback Social from my home office. I spent the first few months chained to my desk, head down, plowing forward. I needed to close business, and kickstart my new venture. I had no income, no financial backing and money was running out quickly. I had borrowed money […]

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Pat Dessi
I Love You Mom: A Mother’s Day Tribute

Mom embodies, the true ideal of “through sickness and in health.” Mom is the thankless soldier, taking on the burden of the entire troop. Her head is bloodied, but unbowed.

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Social Media Marketing
The Anatomy of a Viral Facebook Post

Make it go viral! It happens more often than I can believe. It usually happens midway through a sales meeting, or a client meeting, or a casual conversation, or a fun TV interview, and I hear it – “how do you make it go viral?” “It” could be anything. A youtube video, a Facebook post, […]

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