Custom GPT: Build Systems & Processes with AI

This article talks about how to use Custom GPT to build systems and processes with AI. It’s about making your business run better, even when you’re not there. This way, you can make more money. It’s not just about saving time with AI; it’s about making things work smoothly.

What is Custom GPT?

Custom GPT is like having a smart assistant that knows your business inside and out. You train it on your specific needs, your way of speaking, and your goals. It gets a workspace with memory and files, so it remembers things and can work with documents. This means you don’t have to explain every little detail over and over again to new people.

Key Takeaways

  • Personalized AI: You train the GPT on your voice and goals.
  • Smart Workspace: It has memory and can handle files.
  • Team Access: Your team can use it without constant explanations.
  • System Building: It helps create processes for your business.
  • Business Growth: It helps your business run better, even when you’re not working.

Why Use Custom GPT for Your Business?

Using Custom GPT is a big step up from just trying out AI tools. It’s about really using AI to make your business stronger. Instead of just saving a few minutes here and there, you’re building a system that works for you. This means your business can keep going smoothly, even if you’re offline or busy with other things. It’s about making your business more efficient and helping you earn more.

How Custom GPT Helps with Business Processes

Imagine not having to explain the same things to every new person who joins your team. With Custom GPT, you train it once, and it becomes a resource for everyone. It can handle routine tasks, answer common questions, and even help with more complex workflows. This frees up your time and your team’s time to focus on bigger, more important things. It’s like having an extra team member who never forgets anything and is always available.

Making Your Business Run Smoother

When your business runs smoother, you have less stress and more time. Custom GPT helps with this by automating parts of your work. It’s not just about doing things faster; it’s about doing them better and more consistently. This kind of automation means your business can operate more effectively, leading to better results and more money in your pocket. It’s about building a business that works for you, not the other way around.

Who’s the Coach?

I’m Chris Dessi.

Tech entrepreneur. Author. Talking head.
But before any of that—I’m a builder.

I’ve spent the last 20+ years helping companies grow:
From dot-com chaos to SaaS scale-ups to AI-powered everything.
I’ve sold software across continents. Closed $32M in deals using AI.
Built and exited businesses. Bombed a few too. All of it made me sharper.

Today, I run Torque AI, a marketing automation platform built for the 99%.
Small business owners. Solopreneurs. Operators with too much to do and not enough support.
We give them AI superpowers—without the hype, the jargon, or the BS.

I’m also the founder of AI Summit NYC, where real business owners come to learn how to actually use AI to drive revenue.

When I’m not building, I’m writing books, speaking on national TV, and coaching execs through reinvention—with a baseball bat in one hand and a meditation app in the other.

I believe reinvention is our greatest asset.
I believe AI isn’t the threat—it’s the test.
And I believe if you’re not adapting, you’re eroding.

Let’s build something that matters.

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