Chatbots: Good for Business, Bad for the Customer?

Chatbots are becoming a big deal in business. They help companies save money and handle lots of customer questions. But while they’re great for businesses, it’s worth thinking about how they affect customers. Sometimes, you just need to talk to a real person.

The Rise of Chatbots

Chatbots are everywhere now. Billions of people use them, often without even knowing it. They’re getting really good at sounding like real humans, which can be a bit tricky. You might think you’re chatting with a person, but it’s just a computer program.

For businesses, this is a huge win. Chatbots can answer common questions, like store hours, super fast. This frees up human staff to deal with more complex stuff. It also saves a ton of money. We’re talking billions of dollars in savings for companies that use them.

Business Benefits

From a business point of view, chatbots are amazing. They help with sales and customer service in a big way. Think about it: a bot can handle hundreds of chats at once, 24/7. This means customers get answers quickly, and businesses can keep things running smoothly without needing a huge team of people just for basic questions.

Key Takeaways

  • Cost Savings: Chatbots save businesses a lot of money, potentially billions of dollars.
  • Efficiency: They can handle many customer interactions at once, making things faster.
  • Availability: Bots work all the time, so customers can get help whenever they need it.

Customer Experience: The Other Side

While chatbots are great for simple questions, they have limits. What if you need a refund? Or what if something went wrong and you need to explain a complicated situation? That’s when you really want to talk to a human. Bots aren’t always good at thinking outside the box or handling emotional situations.

It can be frustrating when you’re trying to solve a problem and you keep getting automated responses. Sometimes, you just need that human touch to feel like your issue is truly understood and being taken care of. It’s a balance between quick answers and real problem-solving.

The Future of Interaction

Chatbots are only going to get better. It will become even harder to tell if you’re talking to a human or a machine. This is just how things are going. We already see it with automated phone systems. You call a company, and you’re often talking to a recording or a bot before you ever reach a person.

For businesses, the goal is to use chatbots to handle the easy stuff, so their human teams can focus on the hard stuff. For customers, it means we need to be aware that we might not always be talking to a person. It’s a new world of customer service, and it’s still changing.

Who’s the Coach?

I’m Chris Dessi.

Tech entrepreneur. Author. Talking head.
But before any of that—I’m a builder.

I’ve spent the last 20+ years helping companies grow:
From dot-com chaos to SaaS scale-ups to AI-powered everything.
I’ve sold software across continents. Closed $32M in deals using AI.
Built and exited businesses. Bombed a few too. All of it made me sharper.

Today, I run Torque AI, a marketing automation platform built for the 99%.
Small business owners. Solopreneurs. Operators with too much to do and not enough support.
We give them AI superpowers—without the hype, the jargon, or the BS.

I’m also the founder of AI Summit NYC, where real business owners come to learn how to actually use AI to drive revenue.

When I’m not building, I’m writing books, speaking on national TV, and coaching execs through reinvention—with a baseball bat in one hand and a meditation app in the other.

I believe reinvention is our greatest asset.
I believe AI isn’t the threat—it’s the test.
And I believe if you’re not adapting, you’re eroding.

Let’s build something that matters.

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