Embracing AI for Small Business Growth

If you’re a small business owner, you’re in for a treat. The rise of AI is creating a golden opportunity for you to enhance your operations and marketing strategies. With tools like ChatGPT becoming more accessible, it’s time to embrace this technology and see how it can transform your business.

Key Takeaways

  • Small businesses can benefit greatly from AI advancements.
  • Creating a unique GPT for your business can provide valuable insights.
  • AI tools are becoming affordable and easy to implement.
  • Engage with AI to ask meaningful questions about your business.

The AI Renaissance for Small Businesses

The landscape for small businesses is changing. With enterprise-level companies facing layoffs and budget cuts, small businesses are stepping into a renaissance. This shift means that the tools and technologies that were once only available to larger companies are now accessible to you.

AI is no longer just for big corporations. It’s becoming affordable and easy to implement. This is your chance to leverage AI to streamline your operations, boost efficiency, and ultimately drive profits.

Why Small Businesses Have the Upper Hand

Big businesses are feeling the pressure. They’ve relied on expensive consultants and complex software for too long. Now, with AI tools available, small businesses can do what those consultants used to do—often better and faster.

Think about it: a consultant might take weeks to create a presentation, while you can generate a similar one in minutes using AI. This is a game changer. As these enterprise-level companies cut back, you can step in and take advantage of the tools that are now at your fingertips.

Getting Started with AI

So, how do you get started? Here are some steps to help you embrace AI:

  1. Get Comfortable with ChatGPT: Don’t just ask it simple questions. Dive deeper.
  2. Create a Unique GPT for Your Business: This is where the magic happens. Upload all your business data into a custom GPT.
  3. Ask Meaningful Questions: Use your GPT to analyze your business data and gain insights.

Example: A Solopreneur Attorney

Let’s say you’re a solopreneur attorney. You can create a GPT specifically for your practice. Upload your historical data, client lists, and any relevant documents. Then, start asking questions:

  • Which quarter was the most successful?
  • What factors contributed to that success?
  • What opportunities can AI identify for future growth?

The more you interact with your GPT, the smarter it gets. This is a huge advantage over traditional software, which doesn’t learn or adapt.

The Power of AI Tools

AI tools like ChatGPT and Canva can be incredibly cost-effective, and sometimes even free. They can help you expand your business without breaking the bank. Here’s how you can use them:

  • ChatGPT: For generating content, answering queries, and analyzing data.
  • Canva: For creating marketing materials and social media posts.

Final Thoughts

As a small business owner, the power is in your hands. The tools are available, and the time to act is now. Create your custom GPT, upload your data, and start asking questions. You’ll be amazed at the insights you can gain.

Don’t let this opportunity pass you by. Embrace AI and watch your business grow!

Who’s the Coach?

I’m Chris Dessi.

Tech entrepreneur. Author. Talking head.
But before any of that—I’m a builder.

I’ve spent the last 20+ years helping companies grow:
From dot-com chaos to SaaS scale-ups to AI-powered everything.
I’ve sold software across continents. Closed $32M in deals using AI.
Built and exited businesses. Bombed a few too. All of it made me sharper.

Today, I run Torque AI, a marketing automation platform built for the 99%.
Small business owners. Solopreneurs. Operators with too much to do and not enough support.
We give them AI superpowers—without the hype, the jargon, or the BS.

I’m also the founder of AI Summit NYC, where real business owners come to learn how to actually use AI to drive revenue.

When I’m not building, I’m writing books, speaking on national TV, and coaching execs through reinvention—with a baseball bat in one hand and a meditation app in the other.

I believe reinvention is our greatest asset.
I believe AI isn’t the threat—it’s the test.
And I believe if you’re not adapting, you’re eroding.

Let’s build something that matters.

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