I once heard my friend Gary Vaynerchuk answer the question: What’s the ROI of social media? His response was partially […]
Our Definition of Social Media Expert is Killing Social Media Experts
Raise your hand if you’ve been asked if you’re a social media “expert” before. Keep your hand up if you’ve ever really thought about what that means.
Being considered a social media expert can mean many different things for many people. If you were to ask a 13 year old if they’re a social media expert, chances are they wouldn’t hesitate to say yes, and they’d be 100% correct.
The #1 Mistake All Salespeople Make
For the majority of my career I’ve had the word “sales” in my title, but it wasn’t always that way. I remember when the transition happened. I was working at a company called Mediaplex in early 2000. This was the peak of the Internet bubble. I had just started working there as an Account Manager, and my first account was The Digital Edge, the digital division of Y&R. I became friendly with everyone on that account. I would spend 2 days a week in their offices training them, and getting to know them. The time I spent with her was invaluable. After only a few months I grew the account from 1 to 13 clients. My good work didn’t go unnoticed, and management moved me into sales.
4 Steps to Better Thinking for Your Business
There is nothing either good or bad, but thinking makes it so” – Shakespeare. Here are four ways to provoke […]
Don’t Feed The Trolls
Trolls are epidemic online. Some view them as online bullies, others view them as online vigilantes. It’s certainly a polarizing […]
Success is Taken, Not Given
A little over 2 years ago I launched Silverback Social from my home office. I spent the first few months […]
Want to Be Successful? Get Angry
We’re human, every single one of us. We feel happy, and sometimes we feel smart. Other times we feel stupid. We enjoy feeling loved. We cringe when we feel hated. We all get angry for sure. Some handle it better than others. Sometimes in my life I’ve been quick to anger.
3 Reasons Why Wall Street Got it Wrong with Twitter
On Monday I was asked to visit 30 Rock Studios and chat with the closing bell team on CNBC about […]