Category

Career

4 min read

Social media is a spiritual awakening, not a technological one.

I’ve been writing a book for the past five months. The book was called “Start Now” and offered detailed accounts on how to engage in social media. I gave advice on how you can find your dream job, market your product or market yourself. I wrote 14 chapters, hired an editor, and then scrapped it all two weeks ago. I started revising my book, because a simple truth dawned on me. None of the advice that I was giving would work if the reader didn’t understand that social media is a digital extension of human beings. That the explosion of social media is a spiritual awakening, not a technological one.

Written by

Chris Dessi
3 min read

Transcript:Your15minutes Radio on Blog Talk Radio

Tomorrow evening I’ll be participating once again in Blog Talk Radio’s – Your15MinutesRadio show. I’ve been piecing together the transcript for my show thinking of ideas, and trying to determine exactly what I’ll be talking abut, when I though it would be helpful to post the transcript from the first show – enjoy!

Written by

Chris Dessi
5 min read

The Charismatic Personal Brand: Issue and Solution

Lately at Drive Action Digital we’ve have the good pleasure of speaking with individuals that are very interested in social media. They’ve mostly experience some sort of success and notoriety, whether it be in the local news, business, or even former American Idol contestants. These interactions have inevitably kicked off stimulating conversation regarding Joehow to leverage the power of social media to enhance these people’s personal brand. So this week, as I’ve done in the past, I’m going to offer a week long blog post break down of some of the issues presented, and hopefully offer some guidance regarding finding the right solution for you. This information has been proven, has value, and will ultimately save you time and money – so pay close attention:

Written by

Chris Dessi
1 min read

Are We Too Obsessed with Facebook?

Yesterday, Mashable posted a phenomenal info-graphic that I thought I’d share with you. What’s fascinating to me isn’t just the statistics about users who have profiles on Facebook. The more exciting information has to do with what we’re doing with Facebook, and just how ingrained into our society the site has become. I’ve mentioned in the past how exciting it is that there are 500million Facebook users globally, but the real key to why Facebook has such an astronomical valuation deals with the idea that of those 500 million 250million log in each day. Facebook has become as much of our daily lives as checking our email.

Written by

Chris Dessi
3 min read

Social Media for Beginners: What to Blog About?

After receiving such amazing feedback regarding last weeks five part series for beginners in social media, I felt that I would continue to build on the manner in which business owners can find topics to blog about.

Written by

Chris Dessi
1 min read

A Pastor, Italian Guy, & Attorney Walk Into a Bar…in Mahopac, New York

The real punch line here is that I have this overwhelming sense that my fifteen minutes of fame is at about minute fourteen. Tuesday I spent another dizzying afternoon at the Fox TV studios. We filmed three segment s (two of which you can see below). The third will air next week sometime, and will feature tips on BlackFriday, and include details on Best Buy, Target, Truman’s Gentlemen’s Groomers, Groupon, and Lifesta. Once again – the people at Fox are amazing. I even ended up at a local watering hole with the producer Jason after we filmed the segments. Awesome. Best part about this whole experience on Tuesday was being able to mention both my buddy Jeremy Lichtenberger, and my hometown Mahopac. While I currently reside in Chappaqua, NY – Mahopac is still near and dear to my heart.

Written by

Chris Dessi
2 min read

Fox News, Ernie Anastos, Facebook, & Me?

his past Wednesday I had one of the most amazing experiences of my life.

At 2pm I received a call from producer, Jason Hartelius at Fox. He was producing a story, and was interested in getting my opinion regarding social media – wow. “Chris, can you be here by 6:30pm”…uhm, yes, of course.

Written by

Chris Dessi
3 min read

Peddle Downhill: 4 Mistakes to Avoid When Seeking Your Dream Job

I remember riding my bike that one summer day with my big brother Mark. We were riding side by side “Chips” style when it started. We’d been casually gliding down a hill around the corner from my house. We were probably on our way to a pick-up baseball game at a friend’s house. Maybe I was 10 and he was 12 – who can remember. What I do remember is that we were gliding down a hill when I decided I wasn’t going fast enough. I wanted to push it a little; you know, drop the hammer. So I started to peddle downhill. Mark, who has always been more of a break down hill type of guy, began to immediately let me know his unease with my sudden burst of peddling fury. As I began pulling past him down the hill I heard his voice trail off as I blew past, and continued down the hill “Chris, you don’t peddle downhill, you BREAK downhill”. I could barely make out the last few words, but I got the gist. I didn’t care, I wanted to peddle. By now I was hunched over, leaning into the wind which was making my eyes tear. I was peddling as hard as I could downhill. It felt amazing; I was pushing myself to the limit. It felt right, it felt comfortable; I was following my bliss, finding my voice, and peddling downhill.

Written by

Chris Dessi